Stephen Bull’s chapter “Photographs in Fashion” in his book “Photography” inspired me to great lengths. One of the many things the chapter taught me is the tensions of fashion photography and how it can push conventions. Take Newtons images from the early 70s for example, the images of women portrayed as objects and women posed suggestively were said to “circulate wider fantasies of male fetishism and domination”. Decades later, critics then suggested Newtons work to be perceived as liberating women. This in turn enlightening me to the idea that an image can be read differently to the individual eye.
The contemporary fashion photography approach breaks the convention of mainstream fashion photography; the images above challenge the tension between objectifying women and liberating them.